Digital advertising and subscription billing platform with intelligent ad display system and scalable backend architecture.
Problem
Digital advertising platforms struggle with fragmented billing systems, insecure authentication, and inefficient ad display logic. Required scalable platform for subscriptions, payments, and intelligent ad delivery while remaining cost-efficient.
Solution
Built full backend system with secure JWT & OAuth authentication, subscription billing with multiple payment gateways, and containerized deployment. Developed Python desktop app using OpenCV for intelligent ad display based on traffic detection and environmental conditions.
Impact
Enabled production-ready digital advertising platform with 98% backend ownership, reduced operational complexity, and delivered scalable foundation ready for analytics-driven growth. Intelligent ad display optimized visibility and engagement.